10 Ways to Build Your Brand and How to Make Money on It

Summary

In this conversation, Naki introduces a new intro song and video for the recruit grind. He then discusses the history and development of NIL (Name, Image, and Likeness) and the challenges faced by athletes in making money from NIL. He explains the role of platforms, agents, and collectives in helping athletes make money. Naki predicts that NIL may eventually go back to schools or be managed by multimedia rights holders. He emphasizes the importance of building a personal brand for athletes and provides 10 ways for athletes to build their brand and make money. He also shares ideas for athletes to pitch to local businesses and offers assistance to athletes with NIL opportunities.

Takeaways

NIL (Name, Image, and Likeness) allows college athletes to make money from their personal brand.
Athletes face challenges in making money from NIL due to time constraints and the need to work for it.
Platforms, agents, and collectives have emerged to help athletes make money from NIL.
Multimedia rights holders may play a role in managing NIL in the future.
Athletes can build their brand and make money through social media, high-quality content, engagement with the audience, media opportunities, community service, consistency and professionalism, reputation management, networking and collaboration, and leveraging their sport performance.
Athletes can pitch ideas to local businesses to make money from their brand.
Understanding school policies and using school logos and marks can be important considerations for athletes.
Naki offers assistance to athletes with NIL opportunities.

Chapters

00:00 Introduction and New Intro Song
01:06 Acknowledging the Video Production Team
02:05 Introduction to NIL (Name, Image, and Likeness)
03:05 Challenges Faced by Athletes in Making Money from NIL
04:15 The Role of Platforms and Agents in Helping Athletes Make Money
05:17 The Emergence of Collectives to Raise Money for Athletes
06:17 The Role of Non-Profit Organizations in Distributing Funds to Athletes
07:16 Prediction: NIL Going Back to Schools or Multimedia Rights Holders
08:47 Explanation of Multimedia Rights Holders
09:24 Importance of Building Personal Brand for Athletes
10:25 10 Ways for Athletes to Build Their Brand and Make Money
19:00 Creating a List of Local Businesses and Pitching Ideas to Make Money
23:17 Additional Ideas for Athletes to Make Money
25:48 Considerations for Using School Logos and Marks
26:43 Importance of Understanding School Policies
27:29 Offering Help to Athletes with NIL Opportunities

Find more great content to help you get recruited at www.recruitgrind.com

I get it, podcasts can be long at times. If you want to see some quick highlights from each episode as well as some great recruiting tips, follow us on TikTok, Instagram, Facebook and Twitter (@therecruitgrind).

And remember, don't stop GRINDING!